Leveraging the LGBT Market in your Legal Practice

Jenn T. Grace, Professional Lesbian and CEO of Gay Business and Marketing

The LGBT market can be a lucrative place for many business owners. The LGBT community often faces additional challenges that their straight counterparts do not – this is especially true for legal matters. There is a right and a wrong way to approach the LGBT market and today we will cover some of the right ways to go about it. There is a lot of money to be made by being the attorney of choice to handle often complex legal matters for the gay, lesbian, bisexual and transgender community. Learn today how you can be the go to resource for LGBT people in your geographic footprint.

Jenn T. Grace is a Professional Lesbian and the CEO of Gay Business and Marketing, an online educational outlet and judgment-free space where professionals can ask questions to better understand business etiquette around working with and selling to the lesbian, gay, bisexual and transgender (LGBT) community.

Entering this field in 2007, Jenn first sought out marketing opportunities within LGBT travel. She quickly became involved with the National Gay and Lesbian Chamber of Commerce (NGLCC), and subsequently her more notable work on the local level with Connecticut’s LGBT Chamber of Commerce. Today she focuses her efforts solely on helping business owners and professionals understand the community better through a variety of services catering to the needs of helping straight people better market to gay people.

Join us LIVE tonight at 5:30 pm EST/2:30 pm PST by clicking here.

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s